Hero MotoCorp Ltd., the world’s largest single two-wheeler manufacturer, today launched its new premium motorcycle, the Xtreme 200R in Jaipur. The Company also announced Cricket icon and captain of the Indian National Cricket Team Virat Kohli as its Brand Ambassador.
Virat will start his innings with Hero MotoCorp, riding on the new Xtreme 200R premium motorcycle. The campaign featuring Virat on the Xtreme 200R will be launched on Wednesdayacross TV, Print, Outdoor and Digital platforms, to coincide with the start of the nationwide retails sales of the Xtreme 200R.
The new premium motorcycle has been attractively priced at Rs 90900/- (ex-showroom Jaipur).
“Hero MotoCorp is all about new-age, technologically superior and aesthetically pleasing products which are also fun to ride. Brand Hero stands for trust, excellence and resilience – the qualities that truly personifies the charisma of Virat as a global icon. He represents the youth of today, which ‘Fears Nothing’ and aims for the pinnacle – characteristics that have always defined Brand Hero. It is indeed my pleasure to welcome Virat onboard the global family of Hero MotoCorp and wish him a lot of success and fun in this new innings.” – Pawan Munjal, Chairman, MD and CEO, Hero MotoCorp
“It is my absolute delight to join the illustrious team at Hero MotoCorp – a truly global brand from India. Millions of young boys and girls of my generation have grown up riding Hero motorcycles and scooters and it is, therefore, a unique and special feeling to associate with this brand. I have known Pawan Ji for long, and I thank him for giving me this opportunity to represent Hero MotoCorp at the global arena. Hero MotoCorp has been one of the largest corporate promoters of sports and sportspersons across various disciplines over the past two decades, and I consider this a huge privilege to be a part of the Hero family. I am eagerly looking forward to an exciting ride ahead.” – Virat Kohli, Captain, Indian National Cricket Team
In keeping with its commitment to bring technologically superior and youthful products to the market, the Company has launched the Xtreme 200R, which is the first among the new range of Hero’s premium motorcycles that are slated for launch this year.
While providing the thrill of riding this bike, the Xtreme 200R keeps the focus on safety with Anti-Lock Brake System (ABS), thereby becoming the first motorcycle in its category to offer ABS as a standard safety feature.
Positioned strategically at the epicenter of the premium space, the Xtreme 200R delivers useful real world performance with a range of premium features, thus providing an appealing overall package to a very diverse and wide range of customers.
The new Xtreme 200R with its muscular and aggressive styling exudes a Roadster stance. Powered by a BS-IV compliant 200cc air-cooled engine, the motorcycle comes packed with intuitive technology and perfect riding ergonomics to deliver an exceptional performance to the rider.
PERFORMANCE & TECHNOLOGY
The new Xtreme 200R is powered by an all-new performance-oriented BS-IV compliant 200cc engine. The air-cooled engine produces a maximum power output of 18.4 PS @ 8000 rpm and maximum torque of 17.1 NM @ 6500 rpm. Thus, offering abundant power and torque across the rev bands. The bike races from 0-60 km/h in 4.6s seconds only and reaches a top speed of 114 km/h. The engine also features additional balancers to ensure smooth power delivery by cutting first order vibrations.
Frame & Ergonomics
The new Xtreme 200R comes with a lightweight yet stiff Frame which offers precise handling in tight corners and utmost stability at high speeds. The carefully tuned Ergonomic-riding triangle between the handlebar, seat and foot-pegs offers perfect balance of agility and comfort.
DESIGN AND STYLE
The new Xtreme 200R is a real head-turner with its muscular stance and aggressive styling.
The bold Fuel Tank, sporty Headlight, eyebrow-shaped LED Pilot Lamps and LED Tail Lamp with guide lights, sporty digi-analogue information cluster and attractive dual-tone graphics add to the striking & distinct appeal of the motorcycle. In addition, the bike features a newly designed contoured seat for improved ergonomics and seating comfort for rider and pillion.
Adding to the style-quotient are the five exciting dual-tone color schemes – Panther Black with cool Silver, Panther Black with Red, Sports Red, Charcoal Grey with Orange and Techno Blue.
ADDED CONTROL AND SAFETY
In addition to the impressive design and style elements, the motorcycle also comes with a host of safety features, such as 276 mm Front Disc and 220 mm Rear disc Brakes and a standard ABS system.
The 37mm broad front fork ensures precise control while the 7-step adjustable Mono-shock suspension technology offers superior ride handling, cornering stability while adding to the style quotient.
The 17” 130/70 wide rear radial tire with performance tread pattern ensures enhanced road grip, cornering confidence and better braking control under all conditions.