Jaipur, February 04 2021.

BMW Motorrad India has kick-started its unique riding experience – BMW Motorrad Safari 2021 in India. Bringing out the essence of true exclusivity, the Motorrad Safari is designed only for BMW motorcycle owners in India and will offer the ultimate riding escapades on two wheels. 50+ curated riding experiences will be organized across the country offering participants a complete sense of exploration and adventure, with each ride exploring different destinations across the country.

The series started with the BMW Motorrad Dessert Safari from 29-31 January 2021 exploring the trails of the great Indian Thar dessert from Jaipur to Bikaner.  Participants got the most out of this safari with enhancing their riding skills and the confidence that comes with such proven rider safari formats. The safari also included a training session from BMW Motorrad International Instructors Academy (IIA) certified trainer on fundamental techniques of off-road riding and to improve overall riding skills.

Mr. Vikram Pawah, President, BMW Group India said, “At BMW Motorrad, we are passionate about helping BMW Motorrad owners to Make Life a Ride. Owning a BMW Motorrad bike opens a world of experiences for our customers to explore one’s passion for travelling, discovering new terrains and enjoying a sense of freedom. Our aim is to continuously grow the BMW Motorrad community and riding culture here in India and the BMW Motorrad Safari will create outstanding moments, stories and journeys for everyone who is a part of it.”

BMW Motorrad Safari is a tour-based concept for the adventure enthusiast. It not only promises loads of fun but is also helps participants learn new riding skills. It celebrates the freedom of riding and exploring new places along with like-minded individuals.  A once-in-a-lifetime opportunity to experience the ultimate terrains, the hairpin bends, and even the long winding highways. The Safari’s will operate for 2 to 5 days as a point-to-point tour.  Riders will be expected to go at their own pace. Plus, they will also receive invaluable insights along the route. A fully equipped crew with service and medical support will ensure a hassle-free riding experience.