

New Delhi, April 2025.
ParaSafe, a subsidiary of Paracoat, is dedicated to redefining
mobility by prioritizing safety across all modes of travel. Committed to revolutionizing
road safety tools and embedding road awareness as a standard practice, ParaSafe has
undertaken extensive research and published white papers to raise awareness and offer
actionable insights for improving safety.
Road safety remains one of India’s most urgent public health and infrastructure
challenges. In 2022, road accidents tragically claimed 1.68 lakh lives. Despite significant
advancements in vehicle technology and infrastructure, the root causes—ignorance (65%)
and weak enforcement of laws (52%)—persist. ParaSafe’s report sheds light on these
critical issues, with a particular focus on the state of road safety awareness and practices
in Tier 2 and Tier 3 cities.
Rajesh Poddar, CEO of ParaSafe, reflected on the findings: “Road safety isn’t just about
following rules; it’s about saving lives. As an industry leader, it is our responsibility to
promote accountability across all stakeholders—government, industry, and citizens. The
findings reveal an urgent need to bridge gaps in road safety preparedness. At ParaSafe, we
believe that awareness and accessibility to essential safety measures, like first-aid kits
and harnesses, can significantly reduce accidents. It’s time we unite to ensure every
journey on India’s roads is safer and more secure.”
Alarming statistics from the report
65% of respondents not adhering to safety rules.
Awareness about ISOFIX child safety systems is at a dismal 26%, and only 19% are
aware of child safety harnesses for two-wheelers.
22% of respondents are using the rear seat belt
80% of vehicle users have never checked if their public or private transport vehicles are
equipped with first-aid kits.
Road accident – 95% expressed willingness to help accident victims, 48% fear legal
repercussions, and 32% lack the first-aid knowledge needed to take action.
To tackle the road safety crisis and reduce fatalities, a comprehensive approach is
essential. Nationwide awareness campaigns targeting schools, hospitals, and media
platforms can instill a culture of safety from a young age. Stricter enforcement measures,
such as automated compliance systems, higher penalties for violations, and mandatory
checks for safety equipment like seat belts and first-aid kits, are critical.
Supportive policies, including subsidies for safety tools such as child seats and
emergency kits, can encourage adoption across all segments of society. Education on the
Good Samaritan Law and first-aid training will empower citizens to assist accident victims
without fear of legal repercussions, fostering a safer environment for all.