Infinix redefines the rules of the sub 10-k smartphone category with HOT 9 and HOT9 Pro

Lucknow, May 29th, 2020.

Fresh from the grand success of the hugely-popular HOT 8 series, Infinix – the premium smartphone brand Infinix from TRANSSION Group – is all ready to shake up the Indian smartphone market once again with its latest offerings, HOT 9 and HOT 9 Pro. These devices will be available on Flipkart at an introductory price of INR 8499 and INR 9499, respectively, the HOT 9 and the HOT 9 Pro are poised to set new benchmarks in the sub-10k smartphone category.

HOT 9 series comes equipped with features such as AI quad rear camera, a near bezel-less 6.6” punch-hole display with HD+ resolution, a 5,000 mAh battery, and a 90.5% screen-to-body ratio. Both the smartphones in the series are powered by an Octa-core Media TekHelio P22 processor with 4GB RAM/64GB ROM and operate on Android 10 XOS 6.0 Dolphin out of the box. All of this combines with a stunning gem-cut texture design with 2.5D curved glass unibody finish for a smartphone experience that blends performance and premium design, with a value proposition.

Camera: Infinix’sHOT 9 series continues with its tradition of offering the best in class camera in its pricecategory. While the HOT 9 comes with a 13MP AI Quad Rear Camera with an f/1.8 large aperture and a Triple LED Flash, HOT 9 Pro features a 48MP AI Quad Rear Camera with Quad LED Flash along with an f/1.8 large aperture and 6P Optical lens.Both smartphones are equipped with a 2MP macro lens that allows photo enthusiasts to capture the smallest of the objects with greater detail and also feature an 8MP AI selfie camera with f/2.0 aperture, dedicated LED flash, and multiple camera modes such as portrait and wide selfie.

The camera hardware in the HOT 9 series is well supported by its intuitive AI-based software capabilities that enable high-quality, real-time picture editing. Features such as AI Auto Scene Detection and AI 3D Body Shaping, as well as pro camera modes such as AI HDR, custom bokeh, AR Animoji, and panorama are all aimed at bringing out the best version of you in every picture. The HOT 9 Pro also uses a 1.6µm 4-in- pixel binning to increase the amount of light captured & reduce the noise generated, thereby helping in better low-light photography.

Immersive display& sound: When it comes to display, bigger is definitely better – and the HOT 9 series ensures users have access to the most immersive mobile viewing experience. Both HOT 9 and HOT 9 PRO stand out for its a 6.6” punch-hole display that is near bezel-less with a 90.5% screen-to-body ratio and 480 NITS brightness along with HD+ resolution on a 2.5D curved glass display.The immersive viewing experience is also backed by a powerful audio facilitated by DTS-HD Surround Sound for an audio treat.

Superior performance, premium design: Smartphone’s have become a symbol of one’s status, and the HOT 9 series’ gem-cut texture design with 2.5D curved glass unibody finish is sure to turn heads for its spunky and premium appeal. Its style is only matched by its performance. The HOT 9 series features a Helio P22 Octa-core processor with 4GB DDR4 RAM and 64GB internal storage. The chipset supports advanced smartphone features and also offers VoWiFi/Dual VoLTE/OTG support – ensuring that you can enjoy a seamless, glitch-free, and connected usage experience in whatever you do, from streaming videos online to playing multiplayer games!The HOT 9 series also features a multi functional fingerprint sensor and face unlock which can unlock your device within 0.3 seconds.

Battery: Smartphones in the Infinix HOT 9 series feature a heavy-duty 5,000 mAh battery that will keep the phones running even after long hours of heavy usage. The battery can sustain a video playback of 14 hours, up to 36 hours of music playback, 13 hours of non-stop gaming, 18 hours of web surfing, 30 hours of 4G Talk-time, and 19 days of stand-by time. This allows you to do the things that you love, for as long as you want to, without worrying about frequently recharging your phone!

Feature-rich OS:One of the key different iators for the HOT 9 series is its feature-rich operating system. Operating on Android 6.0 XOS Dolphin, both HOT 9 and HOT 9 pro deliver personalised experiences with innovative features such as video theme-calling that make dialler call more interesting and a 360-degree flashlight that turns on both front and rear flashes at the same time. It also comes with a ‘Hide App’ customisation that allows you to hide your social and banking apps to minimise the risk of unauthorised access.

The HOT 9 series truly embodies the spirit of today’s digital-first world with features.The QR-based Wi-Fi Share, for instance, allows you to share your WiFi connection with others just by scanning the QR code–thus completely eliminating the hassle of remembering passwords. The Digital Well being app is useful for creating healthy habits, while the Smart Panel feature enables direct access to the most commonly used functions. Its Game Mode allows you to improve gaming experience and conveniently map gaming data.

Social Turbo unlocks several new features such as a WhatsApp call recorder, Video call beauty, Sticker Maker& Clean WhatsApp. Sticker maker lets you create funny stickers. Video calling is also more fun with the HOT 9 series, as its innovative Video Beauty mode allows you to beautify your video feed on a live call. It also allows you to record WhatsApp voice calls and delete files received via the popular messaging app to free up internal storage. Last, but not the least, is the much-discussed Dark Theme which can give your device a completely new look along withlocation controls to ensure complete location privacy.

Commenting on the launch, Mr. Anish Kapoor, CEO – Infinix India, said, “At Infinix, our focus is on achieving incremental perfection through constant innovation to deliver more engaging, and world-class smartphone experiences to our customers across India. This approach, which puts the customer at the heart of everything that we do, is the reason why all the products in the HOT series have been so well-received in the Indian market. We are confident that the HOT 9 series will pick up where HOT 8 left off and set newer benchmarks in this smartphone category, thanks to its differentiated value proposition.”