Thursday, August 6, 2020

MBD Group celebrated 75th birthday of Founder Shri Ashok Kumar Malhotra

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New Delhi, 10th July, 2020.

MBD Group is the realisation of the vision and imagination of our Founder, Shri Ashok Kumar Malhotra. It is his indomitable spirit that grew his entrepreneurial venture from a single book-selling unit to one of India’s largest edutainment conglomerates that it is today. In recognition of Shri Malhotra’s contribution to education in India and abroad, he was honoured with the “Publishing Icon Award” at International Publishers Congress 2018 amongst other innumerable recognitions.

Every year on 10 July MBD Group celebrates Founder’s Day and the birth anniversary of Shri Ashok Kumar Malhotra, a visionary, educationist, philanthropist, progressive thinker and entrepreneur par excellence. This year, it’s the 75th birth anniversary of their Founding Father and the most awaited annual event to celebrate the vision and values of the Group’s Founder has gone virtual owing to the Corona Virus pandemic. Displaying the indomitable spirit and never-say-die attitude of Shri Ashok Kumar Malhotra, MBDians came together online to commemorate the MBD Group Founder’s Day.

The Group started with publishing and have diversified into E-Learning, M-Learning, Skill Development, Eco-friendly Notebooks, Paper Manufacturing, ICT Infrastructure, Hospitality, Real Estate and Mall Development and Management. ‘Education for all’ has been our guiding principle and have ventured beyond national borders with presence in UK, South Africa and Sri Lanka. Following in his footsteps, MBD Group has scaled new heights and continues to strive for excellence.

With the changing needs of the classrooms, MBD Group added new tools to stimulate the traditional teaching learning methods. MBD Group launched their ACME app, which is an extensive online learning app featuring 15,000+ animated videos that cover all topics of CBSE and state boards for students of classes 1 to 12.. During the pandemic, MBD Group provided content to more than 20,000 schools free of cost and offered support in online teaching through webinars to teachers.

MBD’s Assessment portals have made studying from home possible for students. The e-books are available online for students; also the printed books feature a QR code which are used for referring to e-books and makes the Group pioneer in blending innovations in technology with pedagogy. Augmented Reality is alongside textbooks and Super Refreshers to better the teaching learning experience. “Malhotra Ji was a visionary who always believed in making difference in the lives of the people by bringing positive changes. Keeping in mind the welfare of MBDians during the pandemic, medical insurance has been almost doubled for them. We also implemented the work-from-home strategy to safeguard the workforce during this pandemic, Said Smt. Satish Bala Malhotra, Chairperson MBD Group.

Brave is not the one who does not experience fear. Courageous is the one who acts selflessly in spite of the risks involved. MBD Group applauded the recipients of MBD Braveheart awards and acknowledged the extraordinary courage displayed by them. Throwing light on the success of the Group, Monica Malhotra Kandhari, Managing Director said, “Team work has played an important role in all our successful endeavours. ‘MBD Bravehearts’ awards is presented to MBDians who displayed extraordinary courage in the line of duty.”

The beautiful thing about education is that no one can take it away from you. And the more you share it, the more you have of it, the MBD Group, taking forward this tradition instituted by Group’s Founder, Shri Ashok Kumar Malhotra. “We truly believe in effecting change through education and empowerment. This year we presented scholarships to over 100 students encouraging them in their pursuit of academic excellence.” said Sonica Malhotra Kandhari, Joint Managing Director MBD Group.

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