Tata Power Solar, India’s largest solar energy company, and Tata Power’s wholly owned subsidiary, launches its pan India residential solar rooftop campaign. The campaign got unveiled in the city of Gurugram, to inspire the residents of the city to implement residential solar rooftop solution. This campaign intent to cover 100 cities across India and expected to save up to Rs. 50,000 per 5kW per year. Mr. Upendra Tripathi, Director General, International Solar Alliance, along with other senior dignitaries from the government and key decision makers from the corporate industry graced the launch event with their presence.
To support the campaign and create further awareness on the drive, Tata Power Solar is organizing a cycle rally in the city where the local residents will be informed on the benefits of adopting solar energy. Along with this, the initiative has a native connect where the consumers will understand the importance of renewable energy. #PledgeForSolar inspires the people of India to accept the positive change and move towards the solar energy usage.
This initiative reassures Tata Power Solar’s expertise on developing strong consumer relationship by providing quality products, world class customized solutions and extensive service support has helped in exceeding customer satisfaction. A votary of reducing carbon footprint, Tata Power Solar’s residential rooftop solution decreases use of diesel generators, hence leading to more fuel savings. The company already has a robust 150+ sales and service channel partners across India, which provides its valuable consumers with financing options.
Recently, Tata Power Solar successfully executed 400 MW installations in Pavagada Solar Park. Apart from these, Tata Power Solar comes with a successful background of executing World’s largest Rooftop at a single location and India’s largest carport at Cochin International Airport. Tata Power Solar joined hands with Cricket Club of India and installed the World’s largest solar powered Cricket Stadium Mumbai, in a record period of 100 days.
Commenting on the initiative, Mr. Praveer Sinha, MD & CEO, Tata Power, said, “This new campaign #PledgeForSolar will encourage the consumer to move towards cleaner and greener solution. We are delighted to offer solar rooftop to generate easy and cost effective electricity to our customers across country. We urge all our customers of Gurugram to take full benefit of this service.”
Speaking on the occasion, Mr. Ashish Khanna, President, Tata Power (Renewables), said, “With this new campaign of #PledgeForSolar we endeavor to provide knowledge of commercial benefits as well as quality aspects of solar rooftop installation to our residential consumers. We are hopeful that such initiatives and our cost-effective rooftop solutions will further help consumers to conserve energy and save in power costs. This will also help us in achieving our company’s objective of always remaining No. 1 rooftop player in India.”