Published On: Mon, Jan 25th, 2021

The Grand Side of Thrill: The new BMW 3 Series Gran Limousine launched in India

Chennai, January 2021.

BMW India has launched the new BMW 3 Series Gran Limousine in the country. Locally produced at BMW Group Plant Chennai exclusively for the Indian market, the car is available in both petrol and diesel variants at all BMW India dealerships from today onwards.

The long wheelbase ‘Gran Limousine’ is a new addition to the BMW 3 Series family. It is the long wheelbase version of the highly successful BMW 3 Series. It has been launched in India considering the clientele’s preference for long sedans. The new BMW 3 Series Gran Limousine takes on the position of the longest, most spacious and comfortable car in its segment and sets a new benchmark in the class. It offers sportiness, comfort and innovations exclusively for the Indian market.

Mr. Vikram Pawah, President, BMW Group India said, “The 3 Series is the soul of the BMW brand and has won over millions of customers around the world. The ultimate sports sedan has now set the ultimate standard in luxury in a new form – the BMW 3 Series Gran Limousine. With its elongated design, enhanced space, luxurious comfort and dynamic performance, the new BMW 3 Series Gran Limousine has a unique and captivating character. It delivers sheer driving pleasure and indulges in superlative luxury, making it a perfect choice for individuals as well as the family. The Gran Limousine has been tailored with an innovative proposition that will attract young, progressive Indians who want a perfect combination of sporty performance and higher practicality for family usage in this segment.”

The new BMW 3 Series Gran Limousine blends the joy of driving and the outstanding comfort of an extremely spacious sedan. The grandeur rises many notches higher, thanks to a modern design with a larger, elongated body and bigger rear doors. Due to the extended wheelbase, there is more room to unwind, more legroom for rear passengers and a pleasant seating experience even on long journeys. The powerful engine ensures thrilling performance and acceleration. The long list of indulgence features such as Panorama Glass Sunroof, Comfort Seats in front, bespoke ‘Vernasca’ leather upholstery, luxurious rear seat, Parking Assist with Reverse Assist, Ambient Lighting, BMW Live Cockpit Professional and Wireless Charging adds to its appeal.

The new BMW 3 Series Gran Limousine is available in two attractive design schemes – Luxury Line and the exclusive M Sport ‘First Edition’ which is limited to launch phase only. Luxury Line indulges movement in style and endows elegance. M Sport ‘First Edition’ bestows a masculine character with distinguished M elements evoking the racing spirit. The additional features of M Sport ‘First Edition’ are BMW Head Up Display, BMW Gesture Control, Comfort Access and Surround view cameras with 360 view including top, panorama and 3D view.

The new BMW 3 Series Gran Limousine is available in one diesel variant (BMW 320Ld Luxury Line) and two petrol variants (BMW 330Li Luxury Line and BMW 330Li M Sport ‘First Edition’) which are locally produced. The ex-showroom prices are –

BMW 330Li Luxury Line                        –               INR 51,50,000

BMW 320Ld Luxury Line                       –               INR 52,50,000

BMW 330Li M Sport ‘First Edition’        –               INR 53,90,000

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