Bangalore, August 21, 2019: Ujjivan Small Finance Bank celebrates World Senior Citizen’s Day by introducing Life Events Based Banking Services to provide special benefits and services to all its customers and primarily senior citizens. The Bank aims to help the senior citizens manage crucial moments of life by providing banking assistance so that they feel secured, in both good and bad times.

Life Events Based Banking Services is packed with unique features for senior citizens such as doorstep banking, special assistance when required and priority services at branches.

Understanding the complexities senior citizens go through in availing various banking facilities, Ujjivan SFB has designed these benefits to add value to their lives by providing hassle free features at the doorsteps. This is built in advance to cater to different events for times that are happy and ones that are unforeseen and sad in one’s life. At Ujjivan SFB branches, dedicated staffs are always ready to handhold and assist senior citizens to complete their transactions.

Speaking on the occasion, Mr. Samit Ghosh, MD & CEO, Ujjivan Small Finance Bank said, “We are pleased to introduce Life Events Based Banking services for our customers, more so for our Senior Citizens. We believe that these services would enable them continue banking with ease and convenience, making banking a more rewarding experience. These services are designed in line with the customers’ milestones at every stage of their lives”

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