Mumbai, November 27, 2024.
Macho Sporto, India’s trendsetting men’s innerwear brand, in partnership with Bigg Boss, is back with the fifth week of its one-of-a-kind ‘Toing Man of The Week’ contest, spotlighting the newest heartthrob in the house.
Macho Sporto, a mid-premium brand from JG Hosiery, is an associate partner in Bigg Boss 18. The brand is creating a buzz amongst the young audience online with its ‘Toing Man of the Week’ contest, where the most stylish and charismatic men with unique flair steal the spotlight each week.
Macho Sporto is inspiring the youth to embrace “Toing”, a lingo that captures the charm and confidence that stands out and leaves an unforgettable impression.
In its fifth week, the Toing Man title has been awarded to Digvijay Singh Rathee who has captivated fans with his unbeatable swag and, naturally, his striking Toing appeal!
The contest raises the stakes weekly, as fans who enthusiastically vote stand a chance to visit the Bigg Boss house. Excited fans continue to vote for their favourite nominee week after week.
The final ‘Toing Man of the Week’ contest is approaching the ultimate round in this journey. By now, “Toing” is becoming a playful catchphrase in conversations around men and their charisma.