Mumbai, May 14, 2024. Nestled amidst the bustling streets of Santacruz, lies a contemporary speakeasy, situated above the famous Mansionz by Living Liquidz – Charlee, the brainchild of the renowned restaurateur Suren Joshi in partnership with entrepreneur Mokksh Sani, Managing Director, Living Liquidz and Co- Founder of Cartel Bros and The Glenwalk. “With Charlee, we…
Mumbai, May 14, 2024. Natch, the leading healthy snacking brand, has joined forces with Swiggy Instamart in Mumbai to slay hunger pangs with unparalleled speed. Now you can order the tastiest and healthiest offerings from Natch through Swiggy Instamart. Whether you have guests coming over to your place or hosting a house party, you can now…
Mumbai, May 13, 2024. Mother’s Recipe, known for its tasty flavors, has launched a touching TVC campaign in honour of Mother’s Day. The campaign beautifully portrays the unwavering love and care mothers shower upon their children, reflected in the food they lovingly prepare. With Mother’s Day around the corner, Mother’s Recipe aims to honour the…
New Delhi, May 10, 2024. PepsiCo India began trials last year to replace palm oil and palmolein with a mixture of sunflower oil and palmolein in Lay’s potato chips, the company spokesperson said. The statement comes amid increasing criticism regarding the use of palm oil, a cheaper but considered unhealthy ingredient, in packaged foods across…
New Delhi, 8thMay2024. Fanta, the renowned and flavorful beverage brand of Coca-Cola India, unveils a new campaign to showcase the joy of Fnackingby having the flavorful Fanta Orange with their favorite snacks.The campaign film featuring Kartik Aryan, encourages consumers to seize the moment and build a perfect snacking ritual withFanta’s multisensorial and indulgent taste. India’s…
New Delhi, May 2024. Coca-Cola India’s homegrown heritage brand Limca, India’s favorite lemony flavored drink, has launched its exciting new campaign, #TravelWithLimca. Launching Triptii Dimri as the Limca girl, the campaign is built on the idea that there is a whole world waiting to be discovered right in our neighborhoods. The #TravelWithLimca campaign encourages people…
Pune, May 02, 2024. Mother’s Recipe, famous for its tasty flavors, is thrilled to announce the start of its lively ‘Taste ka Dhamaka’ campaign in Pune. To connect with Punekar and share the goodness of their new range of sauces, Mother’s Recipe has decked the Pune buses running through the city with colorful ads featuring…
New Delhi, May 01, 2024. A substantial rise in the disposable incomes of Indians has led to an immense growth of the alcobev sector in the country. According to the International Spirits & Wines Association of India (ISWAI), the alcobev industry in India is poised to touch $64 billion by 2030. The sector also offers…
New Delhi, April 29, 2024. Godrej Vikhroli Cucina- a curated, brand-agnostic, owned media platform- hosted a star-studded launch for the highly anticipated Godrej Food Trends Report 2024 at the glamorous Godrej L’Affaire 2024. The report, under the theme ‘Provenance’, explores the rich tapestry of India’s food culture, delving into the diverse origins of ingredients and…
Jaipur, April 29, 2024. Paneer, the soft Indian cheese beloved for its versatility in curries and desserts, is facing a growing threat: imposters. These “fake paneer” products are infiltrating the food market, often containing inferior ingredients and potentially posing health risks. Texture: Authentic paneer should be soft and break easily, whereas synthetic paneer often appears…
Jaipur, April 22, 2024.Hong Kong has banned the sale of curry spices from MDH Private Limited and Everest Food Products Limited.This decision was taken due to the high quantity of carcinogenic pesticide ethylene oxide in the products of both the companies.
Jaipur, April 18, 2024. Global food and beverage giant Nestle sells baby products with higher sugar content in poorer south Asian (including India), African and Latin American countries as compared to markets in Europe, claims a report by a Swiss NGO, Public Eye and International Baby Food Action Network (IBFAN). Around 150 baby products sold…
New Delhi, April 2024. Agrimax Foods LLP, an ISO 9001:2015 food solutions company, is excited to announce its new brand, ‘Bake&Co.’ This brand is set to redefine the landscape of Millet based baked products with its emphasis on health, nutrition, and unmatched taste. Bake&Co.’s launch is supported by the government’s PMFME scheme which aims to…
Mumbai, April 12, 2024. Introducing Explosive Whey, a groundbreaking addition to the fitness and nutrition industry, ready to revolutionize Sports Nutrition with its premium products. Endorsed and invested by the esteemed Mahendra Singh Dhoni, this brand is meticulously crafted to meet the evolving needs of fitness enthusiasts, athletes, and health-conscious individuals. Explosive Whey is the brainchild of Indian…
New Delhi, April 11, 2024. Hyderabad-based The Taste Company, which is into the ready-to-eat food segment, on Thursday announced it has forayed into the overseas markets by launching its products in the UAE. The company is also gearing up to expand its operations to the UK, the US and Singapore, a release said here. Currently,…
Jaipur, April 10, 2024. A diet high in ultra-processed foods could significantly heighten the risk of dying from chronic respiratory diseases, a new research spanning over almost two decades has found. Constituents of these “nutritionally inferior” foods, which are “poor sources of essential nutrients such as antioxidants”, contribute to inflammation and worsen lung conditions, the…
New Delhi, April 2024. Sprite, India’s favourite lemon and lime-flavored beverage, is back with ‘Joke in a Bottle’, following the resounding success of its inaugural season. Strengthening its renowned ‘Scan Karo, Joke Suno, Thand Rakho!’ campaign from last year, the brand is set to become the ultimate heat hack for this season, delivering a fresh…
Jaipur, April 05, 2024. The on-year cost of a representative, home-cooked vegetarian thali rose by seven per cent and non-vegetarian thali declined by seven per cent in March 2024, CRISIL MI&A Research said. The cost of the veg thali increased due to a surge of 40 per cent, 36 per cent and 22 per cent…
Jaipur, April 05, 2024. The cricket frenzy is spreading across the country and SOCIAL, a collective of creative neighbourhood cafés, is bringing the#DoosraStadium for its guests as they cheer for their favourite teams. Across the nation, SOCIAL outlets are embracing the cricketing fever with a special cricket-themed menu called theSOCIAL Stad-Yum menu with exclusive LLIITs,…
Jaipur, April 02, 2024. A low-fat vegan diet rich in fruits, vegetables, grains and beans can help reduce insulin needs in people affected by Type 1 diabetes, a new research has found. It also found that changes in body weight, brought about by the plant-based diet, helped lower participants’ resistance to insulin by improving sensitivity. Glycemic control,…
New Delhi, April 2024: India’s beverage giant, Parle Agro has launched its latest summer campaign for its disruptive dairy brand, Smoodh. Featuring, Varun Dhawan, the brand brings a wave of new offerings to the summer season.The new TVC, strongly en capsules the rich smoothness and sensory appeal of this delicious, flavourfulbeverage. Conceptualized by &Walsh, the…
New Delhi, March 2024. Coca-Cola India is thrilled to announce the launch of Coca-Cola Foodmarks in India, under its “A Recipe for Magic” global campaign. Inspired by culture and created with the Real Magic of Coca‑Cola, ‘Coca-Cola Foodmarks” celebrates global “food landmarks”. These are destinations and experiences with a recipe of three key ingredients: the…
New Delhi, 27th February 2024. In a remarkable collaboration, Tata Motors, the Ahmedabad District Co-operative Milk Producers Union Limited and the Gujarat Dairy Development Board, have ignited a new ‘White Revolution’ in and around Sanand.The initiative has catalysed a socio economic transformation for the beneficiaries, enriching their lives with improved access to education and healthcare…