L’Oréal Paris Signs Alia Bhatt as the New Global Brand Ambassador
Mumbai, September 2024.
L'Oréal Paris, the No.1 beauty brand in the world, has announced Alia Bhatt as new global brand ambassador. She joins the brand’s diverse roster of spokespersons like Viola Davis, Jane Fonda, Eva Longoria, Kendall Jenner, Elle Fanning, Camila Cabello, and many others. The award-winning actress, producer and entrepreneur will star in the French beauty brand’s campaigns starting from September 2024.
One of Time Magazine’s 100 Most Influential People of 2024, Alia Bhatt’s repertoire of cinema spans languages and genres, which have won her awards and critical acclaim. A true multi-hyphenate, Alia embodies the core values of L’Oréal Paris, representing inclusivity and empowerment, sharing the transformative power of self-belief with women over the world.
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