Myntra launches the Beauty Edit of its Rising Stars Program, plans to on board around 500 D2C beauty and grooming brands by year end
Bengaluru, July 31, 2024 - After the phenomenal success of the first edition of Myntra Rising Stars (MRS) program for the D2C ecosystem, Myntra, one of India’s leading fashion, beauty and lifestyle destinations has launched the Beauty Edit of Myntra Rising Stars. A one-of-its-kind comprehensive program dedicated towards strengthening the beauty D2C ecosystem in the country, the Myntra Rising Stars Beauty Edit will take the made-in-India beauty and grooming brands under its wings to accelerate their growth leveraging its scale of Myntra. These will include brands with differentiated offerings catering to consumers’ evolving beauty needs ranging from Korean beauty, science and ingredient-based products, vegan and natural products among many others.
Brands will be able to ...