Food and Beverages

The Coca-Cola Company’s Honest Tea Launches #FindYourGood Campaign
Business News, Feature, Food and Beverages, National News

The Coca-Cola Company’s Honest Tea Launches #FindYourGood Campaign

New Delhi, June 2024. Honest Tea, a ready-to-drink beverage with organic green tea announces their newest #FindYourGood campaign in collaboration with celebrated author, columnist, and wellness enthusiast Twinkle Khanna. The newly launched film depicts Twinkle Khanna finding her calm amidst daily chaos, with #HonestTea, made from organic green tea, sourced from the famous Makaibari Tea estate. In a world filled with societal expectations, Honest Tea’s campaign nudges people to define their own way of relaxation. As a supportive ally in this quest, the brand offers two great tasting flavors, Lemon-Tulsi and Mango. To kick off the campaign, Honest Tea will roll out a series of social films and digital activations, engaging with consumers across various platforms. Conceptualized by W...
FMC India launches innovative plant disease solutions for fruits and vegetables
Food and Beverages

FMC India launches innovative plant disease solutions for fruits and vegetables

Mumbai, June 27, 2024. FMC India, an agricultural sciences company, has launched two new innovative products, VELZO® and COSUIT® fungicides, designed to protect fruits and vegetable crops from destructive fungi diseases right from the beginning of the crop cycle. VELZO® and COSUIT® fungicides mark a significant advancement in FMC India's mission to provide farmers innovative solutions that increase the productivity and resilience of their land. These specialized products are tailored to assist Indian fruit and vegetable farmers to effectively manage crop diseases, prevent yield losses and preserve desired quality. VELZO® fungicide is registered for use in grapes, tomato, and potato crops. It is expected to provide unmatched early protection from Oomycete fungus that causes bl...
Nutraj Revolutionizes Healthy Snacking with its New Launch!
Business News, Feature, Food and Beverages

Nutraj Revolutionizes Healthy Snacking with its New Launch!

New Delhi, June 25, 2024. Nutraj proudly announces the launch of the "NutrajSnackrite Daily Nutrition Pack," a great pack with pouches of delectable, nutritious trail mix. This commitment exemplifies Nutraj's dedication to providing customers with high-quality, healthy, delicious snacking options. Backed by the cumulative commitment of four generations in the nuts and dried fruit business since 1926, Nutraj has been a pioneer in creating brand awareness in the nuts and dry fruits market. The company has earned a special place in the hearts of Indian consumers by consistently offering quality products at affordable prices. Nutraj is committed to sourcing the finest nuts and dry fruits from across the globe to create premium blends that cater to diverse tastes, preferences, and need...
Govt permits 2,000 tonnes non-basmati white rice exports to Malawi, Zimbabwe
Feature, Food and Beverages, National News

Govt permits 2,000 tonnes non-basmati white rice exports to Malawi, Zimbabwe

New Delhi, June 20, 2024. The government has permitted exports of 2,000 tonnes of non-basmati white rice to two African nations - Malawi and Zimbabwe. The export is permitted through National Cooperative Exports Limited (NCEL), the Directorate General of Foreign Trade (DGFT) has said in a notification. Though exports of non-basmati white rice have been banned since July 20, 2023 to boost domestic supply, exports are allowed on the basis of permission granted by the government to certain countries to meet their food security needs on request.
Coca-Cola India Launches Affordable Small Sparkling Package (ASSP) with 100% Recycled PET (rPET)Bottles
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Coca-Cola India Launches Affordable Small Sparkling Package (ASSP) with 100% Recycled PET (rPET)Bottles

New Delhi, June 2024. Coca-Cola India, after pioneering the introduction of 100% recycled PET (rPET) by beverage industry in India, is taking another meaningful step towards creating a circular economy. The company has announced the launch of Coca-Cola in ASSP with 100% Recycled PET (rPET) in 250ml bottles, starting with the state of Orissa. Manufactured by Coca-Cola's bottling partner, Hindustan Coca-Cola BeveragesPvt. Ltd. (HCCBPL), this initiative underscores the company's commitment to sustainability, with a focus on reducing carbon footprint and promoting environmental responsibility. Compared to conventional virgin PET packaging, in the ASSP (Affordable Small Sparkling Package), emissions are reduced by 36% through the light-weighting of PET material.Additionally, the shift ...
Inflation likely to increase further, companies are increasing prices: Rates of everyday items like soap, hair oil, food increased by 2-17% in 2 months
Feature, Food and Beverages, National News

Inflation likely to increase further, companies are increasing prices: Rates of everyday items like soap, hair oil, food increased by 2-17% in 2 months

Jaipur, June 18, 2024. Amid rising inflation in the country, FMCG companies selling everyday goods have increased the problems of common people. In the last two-three months, these companies have increased the prices of food and personal care products by 2 to 17%. Companies like Tata, Dabur and Emami have indicated that they are also going to increase the prices of their products. Companies are citing the increase in the prices of raw materials as the main reason for this. According to trade data and analysts, companies have increased prices of soap-body wash by 2-9%, hair oil by 8-11% and select food items by 3-17%.
Sattvik Certifications Unveils Innovative Green Building Certification with Novotel Jodhpur as the Pioneering Recipient for its 100% Vegetarian Status
Business News, Food and Beverages, Rajasthan News

Sattvik Certifications Unveils Innovative Green Building Certification with Novotel Jodhpur as the Pioneering Recipient for its 100% Vegetarian Status

Jodhpur, June, 2024. Sattvik Certifications, the world’s leading vegetarian and vegan certification body, proudly announces the launch of its ground breaking Sattvik Green Building Certification. This innovative certification aims to promote vegetarianism and sustainability in the hospitality industry. The first recipient of this prestigious certification is Novotel, an Accor property, making it the world's first 100% Sattvik Certified Vegetarian hotel. Novotel Jodhpur's certification as the world’s first Sattvik Certified 100% Vegetarian hotel marks a significant milestone in the global hospitality sector. This certification recognizes the hotel’s commitment to cruelty-free, sustainable, and environment-friendly practices, ensuring high standards of hygiene and compliance. Key at...
India’s Famous Lychees Get a Modern Avatar
Feature, Food and Beverages

India’s Famous Lychees Get a Modern Avatar

New Delhi, June 12, 2024. Superplum has launched its Lychee season as the Indian states of West Bengal and Bihar hit peak production. The company’s cleaned & destemmed packs are now available across multiple cities and will be available internationally soon.  India is the world’s second largest producer of Lychees and Indian varieties have a uniquely delicate flavour and complexity. However, up to 50 percent of the country’s production of this delicate fruit goes to waste due to poor supply chains.   Superplum’s modern supply chain is dedicated to keeping the delicious fruits fresh from the farm to the consumer, even if she is 3,000 kms away. The litchis are chilled, trimmed, cleaned, and packed directly at the farm, ensuring they retain their natural flav...
Onion prices increase 30-50% in 2 weeks as demand rises
Feature, Food and Beverages

Onion prices increase 30-50% in 2 weeks as demand rises

New Delhi June 11, 2024. Onion prices have surged around 30-50% in the last two weeks due to a slowdown in arrivals and increasing demand ahead of Eid-al-Adha (Bakra Eid), reported The Economic Times. Traders have begun holding stocks in anticipation that the central government might ease its interventions aimed at controlling prices. Meanwhile, the price of top-quality onions, which constitute a small portion of the total traded volume, has exceeded Rs 30 per kg in many wholesale markets across Maharashtra. The report noted that the primary driver behind the price hike is the current imbalance between supply and demand. The onions arriving in markets from June onwards are sourced from stocks maintained by farmers and traders. Farmers are reluctant to sell from their stocks,...
Bikanervala Foods not to hike prices of sweets as of now; to absorb increase in milk prices
Feature, Food and Beverages, National News

Bikanervala Foods not to hike prices of sweets as of now; to absorb increase in milk prices

New Delhi, June 03, 2024. Bikanervala Foods Ltd said it will not increase the prices of sweetsas of now and has decided to absorb the hike in rates of milk by leading suppliers Amul and Mother Dairy. With effect from Monday, Amul and Mother Dairy have increased the liquid milk prices by Rs 2 per litre. "The recent surge in milk prices is likely to have an impact on the consumers and small sweet shop owners, leading to higher prices for milk-related products. However, it's important to note that the demand for 'mithai' and other milk-based products may not be significantly affected by these rising costs," said Manish Aggarwal, Director, Bikano, Bikanervala Foods Pvt Ltd.
Amul milk price hiked by Rs 2/litre across all variants with effect from June 3
Business News, Feature, Food and Beverages, National News

Amul milk price hiked by Rs 2/litre across all variants with effect from June 3

Jaipur, June 03, 2024. The price of Amul milk across all variants has been hiked by Rs 2 per litre with effect from Monday in view of the increase in the overall cost of operation and production of milk, Gujarat Cooperative Milk Marketing Federation (GCMMF) said. With this, the price of the Amul milk pouch will go up by Rs 2 per litre in all markets across the country. The price of Amul milk across all variants has been raised by Rs 2 per litre with effect from June 3, said Jayen Mehta, MD of GCMMF, which markets the milk and dairy products under the ‘Amul’ brand. The last time GCMMF had raised the milk price was in February 2023. The hike is necessitated to compensate farmers for their increased cost of production, Mehta said.
MAGGI inspires change with first-of-its-kind edible fork
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MAGGI inspires change with first-of-its-kind edible fork

New Delhi, May 31, 2024. MAGGI's 'Deshkeliye 2 minute' initiative, launched in 2020, aims to create a significant impact through small actions. One of its goals is to offer sustainable alternatives to single-use plastic. In line with this objective, MAGGI has introduced an edible fork in partnership with NestléR&D India (a subsidiary of Nestlé S.A and a part of Nestlé’s global R&D network) and an Indian start-up Trishula. Made from wheat flour, this innovative fork enhances the delightful experience of savoring MAGGI Cuppa Noodles, adding to its soupy, slurpy, and masaledar charm. Earlier in 2023, MAGGI also launched foldable, compostable forks in India which was jointly developed in collaboration with Nestlé’s Institute of Packaging Sciences in Lausanne, Switzerland, Kaneka ...
Join the Celebration: Special Deals at 300+ Nationwide outlets – One Bite Closer to your Dreams
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Join the Celebration: Special Deals at 300+ Nationwide outlets – One Bite Closer to your Dreams

New Delhi, May 30, 2024. ONE BITE is one of the fastest-growing fast-food restaurant chains in India, renowned for its diverse menu, alluring ambience, and groundbreaking franchise opportunities. With 300+ outlets nationwide, ONE BITE empowers individuals to realize their entrepreneurial dreams through its innovative franchise model, offering attractive investment options and significant returns. In the Fast-Paced world of Fast Food Franchises, achieving significant milestones is not a small feat. However One Bite, a prominent brand in the Indian fast food industry, has recently marked a remarkable achievement by expanding its footprint to over 300+ Franchise outlets nationwide. We have covered 26 States of Indian Territories and leading to a widespread presence i...
Experience the delicious unveiling of Charlee’s newest menu
Feature, Food and Beverages

Experience the delicious unveiling of Charlee’s newest menu

Mumbai, May 14, 2024. Nestled amidst the bustling streets of Santacruz, lies a contemporary speakeasy, situated above the famous Mansionz by Living Liquidz - Charlee, the brainchild of the renowned restaurateur Suren Joshi in partnership with entrepreneur Mokksh Sani, Managing Director, Living Liquidz and Co- Founder of Cartel Bros and The Glenwalk. "With Charlee, we wanted to create a hidden haven where guests embark on a global vegetarian adventure. A place where playful curiosity meets culinary artistry. It's not just about the food; it's about an unforgettable dining experience that sparks conversation, ignites the senses, and leaves you yearning for more," states Suren Joshi, Founder of Charlee. Forget speakeasy whispers; Charlee's interior design is a captivating blend of ra...
Natch is at your doorstep now with Swiggy Instamart
Feature, Food and Beverages

Natch is at your doorstep now with Swiggy Instamart

Mumbai, May 14, 2024. Natch, the leading healthy snacking brand, has joined forces with Swiggy Instamart in Mumbai to slay hunger pangs with unparalleled speed. Now you can order the tastiest and healthiest offerings from Natch through Swiggy Instamart.  Whether you have guests coming over to your place or hosting a house party, you can now treat your loved ones to something tasty. Craving a sweet and spicy kick? Indulge in their Thai rice chips, available in both sweet chilli and sesame flavours. Looking for a cheesy plant-based option? Their chickpea puffs with a vegan cheddar taste are ready to satisfy. For a tropical twist, dive into their perfectly portioned Thai mango slices, offered in classic and chilli varieties. Natch cares for consumer wellness and keeping in mind this id...
Mother’s Recipe Celebrates Mother’s Day with heartwarming TVC Campaign
Feature, Food and Beverages

Mother’s Recipe Celebrates Mother’s Day with heartwarming TVC Campaign

Mumbai, May 13, 2024. Mother's Recipe, known for its tasty flavors, has launched a touching TVC campaign in honour of Mother's Day. The campaign beautifully portrays the unwavering love and care mothers shower upon their children, reflected in the food they lovingly prepare. With Mother's Day around the corner, Mother's Recipe aims to honour the invaluable contributions of Mothers in nurturing and nourishing their families. The TVC campaign captures the essence of maternal love, illustrating how every meal prepared by a mother is infused with affection, warmth, and care. To celebrate this special day, Mother’s Recipe has also announced exciting offers with discounts up to 50% on its website. The Mother's Recipe TVC campaign will be broadcasted across various Hindi television chann...
PepsiCo India trialing oil blend to replace palm oil in Lay’s chips
Feature, Food and Beverages

PepsiCo India trialing oil blend to replace palm oil in Lay’s chips

New Delhi, May 10, 2024. PepsiCo India began trials last year to replace palm oil and palmolein with a mixture of sunflower oil and palmolein in Lay’s potato chips, the company spokesperson said. The statement comes amid increasing criticism regarding the use of palm oil, a cheaper but considered unhealthy ingredient, in packaged foods across India. In a statement, the company spokesperson said, “PepsiCo is dedicated to producing high-quality, great-tasting products in every market where we operate." "There are often different recipes for foods or drinks in different countries, which is attributed to several factors such as local preferences, manufacturing capabilities, ingredient availability and market dynamics," it added. PepsiCo said that ingredients are listed on every ...
Fanta redefines flavorful indulgence; launches a new Fnacking campaign featuring Kartik Aaryan
Feature, Food and Beverages, National News

Fanta redefines flavorful indulgence; launches a new Fnacking campaign featuring Kartik Aaryan

New Delhi, 8thMay2024. Fanta, the renowned and flavorful beverage brand of Coca-Cola India, unveils a new campaign to showcase the joy of Fnackingby having the flavorful Fanta Orange with their favorite snacks.The campaign film featuring Kartik Aryan, encourages consumers to seize the moment and build a perfect snacking ritual withFanta's multisensorial and indulgent taste. India’s snacking landscape is exploding with experimentation from unusualsnack combinations to testing viral food hacks, experimentation snacks to snack review. Amidst this, Fanta acts a perfect enabler to enhance the taste of these sumptuous delights. Grab a FANTA & a Snack and Get FNACKING! In the Fnacking campaign, Bollywood sensation Kartik Aaryan showcases the playful side of 'Fnacking.' Yes, that’s a new...
#TravelWithLimca” On An Exhilarating Exploration Of Your City
Feature, Food and Beverages, National News

#TravelWithLimca” On An Exhilarating Exploration Of Your City

New Delhi, May 2024. Coca-Cola India’s homegrown heritage brand Limca, India's favorite lemony flavored drink, has launched its exciting new campaign, #TravelWithLimca. Launching Triptii Dimri as the Limca girl, the campaign is built on the idea that there is a whole world waiting to be discovered right in our neighborhoods. The #TravelWithLimca campaign encourages people to discover new hotspots within theircities. Conceptualized by Studio X, the campaign film takes viewers on a vibrant journey alongside Triptii Dimri as she embarks on a bus ride that takes her on a delightful city exploration. As the bus rattles through the streets, with the first sip of the ultimate thirst quencher, Limca, a layer of happiness envelops her, igniting a sense of excitement and curiosity. Energized b...
Mother’s Recipe Launches Exciting ‘Taste ka Dhamaka’ Campaign on Pune Municipal Corporation Buses
Feature, Food and Beverages

Mother’s Recipe Launches Exciting ‘Taste ka Dhamaka’ Campaign on Pune Municipal Corporation Buses

Pune, May 02, 2024. Mother's Recipe, famous for its tasty flavors, is thrilled to announce the start of its lively 'Taste ka Dhamaka' campaign in Pune. To connect with Punekar and share the goodness of their new range of sauces, Mother's Recipe has decked the Pune buses running through the city with colorful ads featuring their convenient 85g sauce packs. Following the success of their campaign on Mumbai local trains, Mother's Recipe is now spreading the joy to the streets of Pune. The 'Taste ka Dhamaka' campaign is all about their message 'Get a small pack, make anything you want!' highlighting how easy and versatile their sauces are. The ads on Pune Municipal Corporation buses will catch commuters' eyes, tempting them with the delicious flavors of Mother's Recipe Sauces. Ms. San...
The Indian Beverage Industry Has Transformed To ”Made in India for The World
Feature, Food and Beverages, National News

The Indian Beverage Industry Has Transformed To ”Made in India for The World

New Delhi, May 01, 2024. A substantial rise in the disposable incomes of Indians has led to an immense growth of the alcobev sector in the country. According to the International Spirits & Wines Association of India (ISWAI), the alcobev industry in India is poised to touch $64 billion by 2030. The sector also offers direct and indirect employment to a staggering 79 lakh individuals in India, according to a report, ''Economic Value of the Indian Alcoholic Beverage Industry'' by ISWAI. The country's burgeoning middle class is also fuelling significant premiumisation in the sector as demand for premium liquor is surging. In addition, according to experts, Indian alcobev producers have not only addressed the colossal domestic demand but have also marked a significant global presen...
Godrej Food Trends Report Forecasts 2024’s Hottest Food Trends
Feature, Food and Beverages, National News

Godrej Food Trends Report Forecasts 2024’s Hottest Food Trends

New Delhi, April 29, 2024. Godrej Vikhroli Cucina- a curated, brand-agnostic, owned media platform- hosted a star-studded launch for the highly anticipated Godrej Food Trends Report 2024 at the glamorous Godrej L'Affaire 2024. The report, under the theme 'Provenance', explores the rich tapestry of India's food culture, delving into the diverse origins of ingredients and India's culinary practices. Tanya Dubash - Executive Director & Chief Brand Officer, Godrej Industries Limited, unveiled the seventh edition of the report, sparking curiosity among food enthusiasts like Malaika Arora who were present to discover the fascinating trends shaping the future of food. The Godrej Food Trends Report 2024 convened over 190 th...
Fake paneer is infiltrating the food market: How do you recognise it?
Feature, Food and Beverages, Health News

Fake paneer is infiltrating the food market: How do you recognise it?

Jaipur, April 29, 2024. Paneer, the soft Indian cheese beloved for its versatility in curries and desserts, is facing a growing threat: imposters. These “fake paneer” products are infiltrating the food market, often containing inferior ingredients and potentially posing health risks. Texture: Authentic paneer should be soft and break easily, whereas synthetic paneer often appears rubbery or overly smooth. Smell: Smell the paneer; genuine paneer has a mild, milky aroma, while fake paneer might lack this or emit a chemical scent. Taste: Taste can also indicate authenticity; real paneer has a clean, milky flavour, while synthetic versions may taste artificial. Moisture content: Genuine paneer typically has a higher moisture content, releasing whey when pressed, whereas syntheti...
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