Harpic | Exclusive News

New Delhi, October 18, 2023. Harpic Bathroom Cleaner, India’s leading bathroom cleaning brand released its first-ever festive campaign #MomWaliDiwali, inspiring families to play a bigger role in getting homes ready for the upcoming festival of lights. The heartwarming campaign highlights how each member can support the homemaker in this process, especially when it comes to bathroom cleaning. Diwali cleaning is a ritual India takes very seriously and the entire family comes together to take part in the activity under the supervision of the homemaker who is the protagonist and adds to perfection everywhere (Mom’s perfect touch). However, when it comes to cleaning a bathroom, which is the most tedious job of all, homemakers are usually left alone to complete the job...

New Delhi, September, 2023. Harpic, the leading brand in the lavatory care category, unveiled a special kit based on the 'Sanitation Hygiene Education Framework' in collaboration with Sesame Workshop India Trust. The innovative 'Swoosh Germs Away!' kit has been designed in alignment with the National Education Policy (NEP, 2020) and National Curriculum Framework (2022) to support Harpic's Mission Swachhta aur Paani campaign. The aim of this unique kit is to enhance awareness and cultivate healthy toilet habits in young children, thereby instilling in them the importance of “sanitation for good health”. As part of the program, Harpic and Sesame Workshop India Trust will distribute kits to 17 lakh children in the Ashramshalas of Puri, Odisha. These kits, featuring 3D pop-up books, 3D j...

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Harpic’s #MomWaliDiwali Festive Campaign Unveils the Magic of Family Bonds Amidst Mundane Cleaning Chores

Harpic educates young minds about good toilet habits; unveils an exciting kit based on ‘Sanitation Hygiene Education Framework’, in partnership with Sesame Workshop India Trust