76% of Indian enterprises intend to boost investments in Gen AI to enhance sustainability efforts
India, March 26, 2024.
A new global study conducted by the IBM (NYSE: IBM) Institute for Business Value (IBV) has revealed significant insights into the sustainability strategies of Indian enterprises. According to the study, titled “Beyond checking the box,” by reshaping the operationalization of sustainability, organizations stand to unlock considerable business value. The study emphasizes the importance of businesses embeddingsustainability into all facets of their operations, as opposed to treating it as an optional addition.
Organizations in India that embed sustainability are 41% more likely to attribute great improvement in revenue from their sustainability efforts and are 90% more likely to outperform their peers on profitability. The study further found that spending o...
