New Delhi, May 2024. Within the vast landscape of human endeavor, there exists a realm of athletics, where ordinary individuals transcend the constraints of the mundane to become extraordinary champions of motion. Athletics, in its purest form, is not merely a collection of sports or a series of events, it is a testament to the…
New Delhi, March 2024. Limca, Coca-Cola India’s homegrown heritage brand, proudly announces the 33rd edition of India’s longest-running record and reference book, Limca Book of Records. Continuing its theme of ‘India at her Best’, the 2024 edition is a veritable chronicle of the country’s achievements in 2023 and those that have stood steadfast over the…
The Limca Book of Records for 2023 presents a collection of remarkable stories featuring champions from diverse backgrounds. Commemorating 75 years of independence through the special ‘Rukkmatt’ edition, the record holders’ achievements have made a profound impact on the hearts and minds of the readers. From pioneering new human endeavours and making significant strides in…