Max Life partners with Star Sports to Serve as the Official Insurance Partner on the Cricket Live Show During the ICC Men’s T20 World Cup
New Delhi, June 20, 2024.Max Life Insurance Company Ltd. ("Max Life" / "Company") today announced its association with Star Sports, the Official Broadcaster for ICC Men’s T20 World Cup 2024 in India. As part of the collaboration, Max Life will serve as the Insurance Partner on the Cricket Live show during the ICC Men’s T20 World Cup 2024 from June 2nd to June 29th, 2024. This association with one of India’s most influential cricket show will place Max Life as “Bharose ka Insurance Partner” across multiple promo tags, ad spots and in-show integrations with visibility across the whole tournament. This partnership reinforces Max Life's long-standing commitment to Cricket, one of India's most watched and beloved sport. By associating with Cricket Live, Max...
