MINI kickstarts MINISCAPE in India
Gurugram, August 27, 2024.
MINI India announces the launch of MINISCAPE – an adventure packed weekend driving experience. Conceptualised exclusively for MINI community, MINISCAPE offers unique weekend destination experiences across India.
Mr. Vikram Pawah, President and CEO, BMW Group India, said, “MINI is more than just a car. At the heart of MINI is an unstoppable zest for life and a deep-rooted camaraderie that fuels every adventure. MINISCAPE is a celebration of the bond that unites MINI community with a vibrant, joyous experience. It is here that our philosophy for BIG LOVE intersects with the thrill of discovery, turning every journey into a story, every mile into a memory. With MINI, you’re not just in for the drive; you are a part of an adventure that makes life bigger, bolde...
