Sprite unveils ‘ThandRakh’ brand films during ICC Men’s Cricket World Cup
Jaipur, October 2023. Sprite, the lemon and lime-flavored beverage from the Coca-Cola Company encourages cricket fans to keep their cool during intense moments of matches through a series of brand films on ‘ThandRakh.’ With the ongoing ICC Men’s Cricket World Cup, the natural impulse to become caught up in the intensity of the game’s heated…