WhatsApp’s privacy campaign is an ode to the resilience of people living away from home
Jaipur July, 2024.
WhatsApp today launched a privacy campaign focused on the importance of secure communication, demonstrating how WhatsApp’s multiple layers of protection offer people more control and privacy over their conversations while engaging with friends, family and now businesses too. The national campaign will run in Rajasthan and 7 other states across OOH, Print, Digital and Cinemas.
The campaign shows how WhatsApp creates a safe space for people living away from home, to have their most private conversations with their loved ones while building a new community and adjusting to a new life, underscoring WhatsApp’s commitment to user-privacy through built-in layers of privacy and security features added over the years.
Conceptualized by BBDO India ...
