Saturday, December 21

Tag: World Athletics

World Athletics signs five-year broadcasting services deal with Tata Communications
Feature, Sports News

World Athletics signs five-year broadcasting services deal with Tata Communications

New Delhi, June 12, 2024. World Athletics on Wednesday announced a five-year global broadcasting services deal with Tata Communications, making the Indian telecom major a partner in the coverage of marquee events from next year, including the Tokyo World Championships. Tata Communications will be a "key strategic supplier" for the world body with a view to "elevating innovation and audience engagement to new heights", World Athletics said in a statement. The year 2025 features events such as the World Athletics Indoor Championships in Nanjing in March, World Athletics Relays in Guangzhou in May, and World Athletics Road Running Championships in San Diego in September.
World Athletics unveils new global championship to decide season’s ‘ultimate’ performers
Feature, Sports News

World Athletics unveils new global championship to decide season’s ‘ultimate’ performers

New Delhi, June 03, 2024. The international athletics body on Monday launched a new season-ending championship that will offer a record prize money of USD 10 million and pit the world and Olympic champions and Diamond League winners against each other to decide the season's ultimate performers. The tournament is named the 'World Athletics Ultimate Championship' and it aims to reach a broader audience. Track and field sports global governing body World Athletics (WA) called it a "groundbreaking" championship that will "transform the athletics calendar and define which athlete is the best of the best."
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