Red FM’s Guthli Returns Campaign: Collects 1 Million Guthlis
Mumbai, June 25, 2024.
India’s leading private radio and entertainment network, Red FM, is thrilled to announce the success of ‘Guthli Returns’—a five-week campaign across Maharashtra and Gujarat in collaboration with Mission Mango. The initiative aimed to save farmers and empower them to secure their future through mango cultivation.
Guthli Returns was a movement based on collecting mango seeds, turning them into saplings, and donating them to farmers below the poverty line. Listeners actively participated by visiting our stations or sending their contributions via courier. The Rotary Club of Mumbai pledged an additional 1,500 seeds to the initiative. An eight-month pregnant woman in Thane and Mahim organized 50 volunteers to contribute 5,000 seeds. RJ Malishka and li...