Myntra Rising Stars’ Beauty Edit to Unveil 25,000 Ingredient-Based Styles, to cater to ‘Concern-Based’ Shopping Experience

New Delhi, August 2024. A new era of beauty is dawning, with consumers largely leaning towards an evolution in preferences. They are looking for personalized, scientifically researched ingredients rooted in organic and sustainable products that address specific concerns. As per industry reports, the D2C beauty industry in India is rapidly growing, with a projected market opportunity…

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Myntra launches the Beauty Edit of its Rising Stars Program, plans to on board around 500 D2C beauty and grooming brands by year end

Bengaluru, July 31, 2024 – After the phenomenal success of the first edition of Myntra Rising Stars (MRS) program for the D2C ecosystem, Myntra, one of India’s leading fashion, beauty and lifestyle destinations   has launched the Beauty Edit of Myntra Rising Stars. A one-of-its-kind comprehensive program dedicated towards strengthening the beauty D2C ecosystem in the country,…

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Myntra Integrates Reward Points from Multiple Banks and Brands with Twid’s “Pay with Rewards”

Bengaluru, July 11, 2024. Twid, India’s leading rewards-based payment network, and Myntra, one of the country’s leading fashion, beauty and lifestyle e-commerce platforms, today announced a strategic partnership revolutionizing the shopping experience for customers. The partnership will enable Myntra’s customers to seamlessly use their reward points for purchases on the platform with the “Pay with…

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Myntra unveils its latest brand campaign ‘Trend IRL’ with Kiara Advani, spotlighting real-life trendsetters

New Delhi, May , 2024. Bengaluru, May 6, 2024: Myntra, one of the leading fashion, beauty and lifestyle e-commerce destinations, has announced the launch of its new brand campaign, ‘Trend IRL (In Real life)’, featuring Indian actress Kiara Advani. The campaign celebrates the real-life trendsetters, who with their trending fashion from Myntra inspires others around them…

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