Sprite’s ‘Joke in a Bottle’ returns
New Delhi, April 2024.
Sprite, India's favourite lemon and lime-flavored beverage, is back with ‘Joke in a Bottle’, following the resounding success of its inaugural season. Strengthening its renowned 'Scan Karo, Joke Suno, Thand Rakho!’ campaign from last year, the brand is set to become the ultimate heat hack for this season, delivering a fresh wave of comedic content that's bound to leave audiences in peals of laughter. Given the challenges in today's fast-paced world, Sprite is one of the coolest brands, making it a natural fit to own the humour space and provide a refreshing escape. With a simple scan of a bottle youngsters can unravel jokes across 9+ regional languages on relatable topics such as exams, college, relationships, food and much more.
As the brand gears up to domina...
