Food and Beverages

23Nov By editor3No Comments

Business News, Feature, Food and Beverages, National News

Introducing Rascal: Redefining the Art of Ready-to-Drink Spirits

Jaipur, November 23, 2023. A new player has entered the spirits market, challenging the status quo and redefining the ready-to-drink (RTD) spirits scene. Rascal is not your average alcoholic beverage. It is a first-of-its-kind libation that marries the art of well-crafted cocktails with the refreshment of summer sodas, delivering a remarkable punch.  Born out of the need to cater to the evolving tastes of Indian consumers, Rascal is bottled in a fun and vibrant 330ml glass bottle packaging and is infused with natural and nature-identical flavors, making it a delightful choice for those seeking an alternative to the conventional go-to beer. Rascal is being launched in 3 refreshing flavors - ‘Fresh Lime & Mint’, ‘Classic Rum & Cola’, and ‘Twisted Coffee &...

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20Nov By editor3No Comments

Business News, Feature, Food and Beverages, National News

Kesari Golden Sugar unlocks a sweet secret, promoting a healthier life with #KhaoMeethaNoFikar

New Delhi, November 20, 2023. In a world where sweetness and health often seem like an incompatible duo, Kesari Golden Sugar, emerges as the golden solution, inviting consumers to embark on a journey of guilt-free indulgence.   Golden is The Healthier Choice   At the heart of this movement lies the fundamental shift towards Kesari Golden Sugar, a naturally derived sweetener that transcends the boundaries set by traditional white sugar. Meticulously extracted from natural sugarcane using Nucane technology, Kesari Golden Sugar focuses on providing customers with a natural and healthy sugar alternative, boasting a low glycemic index (GI). Unlike regular sugar, this unique Kesari Golden Sugar retains its essential nutrients, presenting a beautiful golden hue, a ric...

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6Nov By editor3No Comments

Business News, Feature, Food and Beverages, National News

Costa Coffee launches its Diwali campaign, #CostaWaliDiwali in collaboration with Shivesh Bhatia

New Delhi, 06 November, 2023. Costa Coffee, Coca-Cola’s leading coffee brand in the commercial beverage categories in India, is excited to launch the Diwali campaign of this year, #CostaWaliDiwali in collaboration with Shivesh Bhatia, the renowned baker and content creator. Together, they bring forth an unforgettable Diwali-inspired menu for coffee enthusiasts. This collaboration ensures a remarkable experience, seamlessly fusing the traditional Diwali essence with Costa Coffee's modern and innovative spirit. To embrace the vibrant flavours and festive spirit of Diwali, Costa Coffee proudly presents the Blisstachio Rose beverage family. Taking inspiration from traditional Indian mithai, this exceptional collection re imagines these timeless flavours in a contemporary avatar, crafting...

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13Oct By editor3No Comments

Business News, Feature, Food and Beverages

TATA Starbucks Sets Sail with First Island Store in Alibaug

Mumbai, October 13, 2023. TATA Starbucks today announced the opening of its first island store at the picturesque seaside destination, Alibaug. The new customized store format is aimed to introduce Starbucks high-quality Arabica coffees to local customers and meet the demand from global travelers to the city looking for their favorite Starbucks beverage while away from home. With Alibaug turning into a preferred second-home address and weekend getaway for people from Mumbai, the coastal town has seen rapid growth in both infrastructural and economic development. These factors have given rise to the demand for premium beverage and food experiences, creating the opportunity for TATA Starbucks first store in Alibaug. Located at a vantage spot at the M2M Ferry Terminal in Alibaug...

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10Oct By editor3No Comments

Business News, Feature, Food and Beverages

Costa Coffee Continues to Brew Success; Celebrates the opening of its 150th Store in New Delhi

New Delhi, October, 2023. Costa Coffee, Coca-Cola’s leading coffee brand in the commercial beverage categories in India,is thrilled to announce the opening of its 150th store in India, in Rajouri Garden, New Delhi. This achievement is a testament to Costa Coffee's unwavering commitment to expanding its presence and delivering exceptional coffee experiences to enthusiasts across the nation. Costa Coffee entered the Indian market in 2005 opening its inaugural café in Connaught Place, New Delhi, the beginning of its journey in India.Last year, in collaboration with Devyani International, Costa Coffee embarked on a significant expansion journey in India, adding approximately 60 stores. Building on this momentum, Costa Coffee aims to strengthen its presence in both existing markets and ne...

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25Sep By editor3No Comments

Business News, Feature, Food and Beverages, Rajasthan News

Scuzo Ice ‘O’ Magic Dessert Café Expands its Sweet Reach with Jaipur’s First Outlet

Jaipur, September 25, 2023. Scuzo Ice ‘O’ Magic, the trailblazing pioneer of India's Live Popsicle Concept and Dessert Café, is proud to announce the grand opening of its flagship outlet in Jaipur. The company has partnered with AP Enterprises as a master franchise in Rajasthan to expand its network in the state. Located at Plot No. O2, Queens Road, near Vijay Dwar in Vaishali Nagar, Jaipur, Rajasthan, this new establishment promises to transport customers on a delightful journey through time, delivering joy and irresistible treats. With an unwavering commitment to offering a low-sugar, healthy experience, Scuzo Ice ‘O’ Magic is set to redefine dessert indulgence in the Pink City. Scuzo Ice 'O' Magic introduces an innovative live popsicle concept, where customers can select their fav...

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7Sep By editor3No Comments

Business News, Feature, Food and Beverages, Sports News

LimcaSportz Becomes ICC Men’s Cricket World Cup’sOfficial Sports Drink. LaunchesYo-Yo Test Challenge.

New Delhi, September 2023.  LimcaSportz, the hydration drink from Coca-Cola India’s home-grown brand Limca, becomes the Official Sports Drinkof the ICC Men’s Cricket World Cup 2023, a testament of its commitment to supporting athletes and active individuals. With its scientific formulation, LimcaSportz Ion 4 is a low-calorie sports beverage that combines the power of glucose, electrolytes (Sodium, Potassium, Calcium, Magnesium)and B-vitamins to provide rapid rehydration and sustained energy during physical activities. Created by experts, Limca Sportz Ion 4 is the quintessence of professional sports hydration. It excels at the three crucial aspects of sports performance- Rehydration, Reenergizing and Replenishing. It not only satisfies taste but also conveys a powerful message of...

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31Aug By editor3No Comments

Business News, Feature, Food and Beverages, National News

Nestlé India sharpens focus on millet-based offering

New Delhi, August 2023. Nestlé India is incorporating millets as an ingredient to provide consumers with more diverse food options. In line with the government focus on millets, Nestlé India is creating a differentiated food portfolio across brands that promotes millet as a more sustainable food option, through partnerships and product innovations.  As a part of this initiative, Nestlé India has launched Nestlé a+ Masala Millet that contains bajra and can be eaten as a light meal at any time of the day. Available in two lip smacking variants, Tangy Tomato and Veggie Masala, Nestlé a+ Masala Millet comes in a multi-serve pack priced at Rs. 175 for 240 gm and a single-serve pack priced at Rs. 30 for 40 gm.The product is high in fibre, with 30% less calories and free from added pre...

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28Aug By editor3No Comments

Business News, Feature, Food and Beverages, National News

Beyond the Beans: 3 Ways How Costa Coffee is Brewing Difference

New Delhi, August 2023. Savoring the rich aroma of a freshly brewed coffee while knowing it comes from a sustainable and responsible source is a joy that Costa Coffee has made possible for its customers in India. Beyond serving the perfect cup of coffee, Costa Coffee takes pride in its resolute commitment to making a positive impact on our planet and the communities it serves in this diverse and culturally vibrant nation. With a profound understanding, Costa Coffee recognizes that a sustainable coffee business transcends from mere quality beans. It wholeheartedly embraces nurturing the environment and empowering coffee growers. From collaborating with the Rainforest Alliance to promoting ethical sourcing and environmental stewardship, this coffee giant is leading the way in responsible ...

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16Aug By editor3No Comments

Business News, Feature, Food and Beverages

Indulge in the multi-sensory journey of Minute Maid Pulpy Orange with its new TVC

New Delhi, August 2023. Minute Maid Pulpy Orange, the Coca-Cola Company’s fruit juice brand, is excited to announce the launch of its latest television commercial "How do you pulp it?". The brand is an ultimate orange indulgence with its unmatched fusion of real orange juice and zesty orange pulp. The film showcases multiple ways of consuming pulpy orange such as Gulp it, Slurp it and Chew it while savouring the delightful abundance of pulp. The TVC highlights its intrinsic credentials of containing real orange pulp that adds texture and enhances the overall drinking experience. With every sip, consumers can enjoy the delightful sensation of the pulpy goodness, creating a unique and satisfying mouthful experience. Conceptualised by Ogilvy, the TVCshowcases multiple ways in which Minu...

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7Aug By editor3No Comments

Business News, Feature, Food and Beverages

McDonald’s India Launches India’s First Airport Drive-Thru Restaurant in Mumbai

Mumbai, August 2023. McDonald’s India (West & South) has launched the nation’s first-ever Airport Drive-Thru Restaurant in Mumbai. Strategically located just 100 meters from Terminal 2 (T2) of the Chhatrapati Shivaji Maharaj International Airport (CSMIA), this is also the first McDonald’s restaurant in Mumbai to operate 24x7. This Experience of the Future (EOTF) restaurant is all set to provide quality food, convenience, and quick service to travelers and locals alike.  With this path-breaking initiative, McDonald’s India further strengthens its position as an industry leader and innovator. The Airport Drive-Thru Restaurant will cater to thousands of travelers in T2, airport staff, and local residents, meeting their demands for quick and delicious meals at any time of the da...

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7Aug By editor3No Comments

Feature, Food and Beverages, National News

Celebrate Friendship Day with Domino’s Campaign #YourBestiesTreat

New Delhi, August 07, 2023. Domino's, India's foremost pizza chain, is thrilled to announce its latest campaign, #YourBestiesTreat, a tribute to the ever-evolving world of Gen Z's friendship culture. Embracing the inherent charm of meme culture, Domino's celebrates the cherished moments shared with friends over a scrumptious pizza, and the role of memes in immortalizing these fun-filled memories. In today's digitally connected world, memes have become an intrinsic part of Gen Z's daily lives, functioning as their unique love language of friendship. Understanding the significance of these quirky visuals, Domino's campaign #YourBestiesTreat sets out to reveal the delightful blend of pizza and memes, showcasing how these seemingly unrelated entities create the perfect recipe for an...

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4Aug By editor3No Comments

Fashion & Lifestyle, Food and Beverages

ITC Foods and LG Electronics India Join Forces to Transform Cooking and Simplify Consumer Life

Bengaluru, August 04, 2023. LG Electronics, India’s leading consumer durables company, proudly announces a strategic partnership with ITC Foods, one of the fastest growing branded packaged foods business in India, to redefine cooking experience for consumers in the country. As part of the partnership, 2 new microwave ovens are announced with ‘Scan to Cook’ feature. This will bring together LG's expertise in home appliances and ITC Foods excellence to create a seamless and intuitive cooking environment, making life simpler for consumers. Currently 2 models of microwave are introduced & 7 more models will be introduced by festive season.  By combining LG's state-of-the-art microwave technology with ITC's expertise in frozen and ready-to-eat (RTE) foods, this collaboration...

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1Aug By editor3No Comments

Business News, Feature, Food and Beverages

Absolute Barbecues Celebrates the Launch of its 13th Outlet in Hyderabad

Hyderabad, 1st August 2023. Absolute Barbecues, India's leading chain of barbeque & grill buffet restaurants, proudly announces the grand opening of its 13th outlet in Hyderabad, situated in Attapur, near pillar no.143. This momentous occasion marks a significant milestone as it represents the brand's 60th outlet overall, showcasing the remarkable growth and popularity of Absolute Barbecues across the nation. Known for its wide array of delectable dishes, Absolute Barbecues offers more than 75 mouthwatering culinary delights, catering to diverse palates. The restaurant's offerings are carefully crafted to provide an unparalleled combination of range and value, making it an ideal choice for both casual diners and avid food enthusiasts. With a wide range of flavorful signature s...

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28Jul By editor3No Comments

Food and Beverages

SKIPPI FORAYS INTO NEW FMCG RANGE WITH LAUNCH OF CORNSTICKS

Hyderabad, 27th July 2023. Following up on their success in developing India’s premium ice-pops, Skippi has forayed into new FMCG range with the launch of Skippi Cornsticks with four mouthwatering flavors i.e. Tangy Tomato, Thai Chilli, Sweet Corn & Magic Masala. The cornsticks will be avialbale exclusively on Skippi’s website.Corn Stick by Skippi! Prepare yourself for a snacking experience like no other, as we take your taste buds on an extraordinary journey through a burst of irresistible flavors. So, get ready for delightful tea-time moments and surprising school treats, courtesy of Corn Stick by Skippi! Let your taste buds revel in the captivating flavors, all available in one irresistible pack. Get ready to elevate your snacking experience with Corn Stick by Skippi – your ne...

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27Jul By editor3No Comments

Food and Beverages, Health News

Monsoon health: Include these foods in your diet to stay fit this season

Jaipur, July 27, 2023. In the first part of the mansson fodd guide the nutritionist recommended including foods like boiled peanuts, pulses (soaked, sprouted and cooked as dal or sabzi), corn, dudhi, cucumber, pumpkin and other creeper vegetables, along with suran, arbi and other root vegetables, in your diet at least 2-3 times a week. Additionally, she shared a recipe to incorporate arbi into the diet. Method:*Pressure cook arbi with water for 2-3 whistles.*Peel off the skin, and cut it lengthwise.*Coat it with a mixture of chilli powder, haldi and leave it for 10 minutes.*Add salt to it just before frying. For part two, Diwekar listed down food items that should be consumed at least once a week. The list included millets like rajgeera and kuttu, as well as wild and uncultivated ...

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26Jul By editor3No Comments

Food and Beverages

Study says plant-based and cow’s milk not nutritionally equal; here’s what to consider

Fat: Cow’s milk contains both saturated and unsaturated fats, around 3-4 per cent fat. Plant-based milk types differ, with almond and rice milk having lower fat content, and coconut milk being richer in fat. Vitamin D, vitamin B12 and calcium Cow’s milk contains all three micro nutrients while plant-based milk lacks these. However most brands come with fortified vitamin D, B12, and Calcium to compensate for its absence Lactose: Cow’s milk contains lactose, causing lactose intolerance in some individuals. Plant-based milk alternatives are lactose-free.

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25Jul By editor3No Comments

Feature, Food and Beverages

Here’s what a 100-gram serving of beetroot contains

New Delhi, July 25, 2023. Here is a general overview of the nutritional profile of beetroot in a 100-gram serving, as per Anand. Calories: 43Carbohydrates: 10 grams (gm)Protein: 1.6 gmFat: 0.2 gmVitamin C: 4% of the recommended daily value (DV)Folate: 20 % of DVFibre: 2 gm also rich in potassium iron and phytonutrients like betalains and nitrate. Rich in fibre: Beetroot is rich in dietary fibre, which aids in digestion, promotes satiety, and supports healthy weight management. Antioxidant properties: The presence of betalains, powerful antioxidants in beetroot, helps reduce inflammation and oxidative stress, potentially lowering the risk of chronic diseases such as heart disease and certain cancers. Enhances cardiovascular health: The high level of nitrates found in beetr...

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21Jul By editor3No Comments

Feature, Food and Beverages

Centre procures Tomato under Price Stabilisation Fund to bring relief to consumers

New Delhi, July 21, 2023. The price of tomato is expected to come down with the increase in arrival of new crop from Nasik, Naryangoan and Aurangabad belt in Maharashtra and also from Madhya Pradesh. The Department of Consumer Affairs monitors the daily prices of 22 essential food commodities including tomato. In order to check the current increase in prices of tomato and make it available to the consumers at affordable prices, the Government has started the procurement of tomatoes under Price Stabilisation Fund and is making it available at a highly subsidised rate to consumers. The National Cooperative Consumers Federation (NCCF) and National Agricultural Cooperative Marketing Federation (NAFED) are continuously procuring tomato from mandis in Andhra Pradesh, Karnataka an...

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21Jul By editor3No Comments

Feature, Food and Beverages

Mango Madness: The Everlasting Love Affair of Mangoes with Beverages and Desserts

Jaipur, 22nd July, 2023. Mango is the undisputed king of fruits. Across generations, mangoes evoke an unparalleled enthusiasm, spreading a profoundlove for their exquisite taste. So much so, the summer season in India is affectionately known as the "mango season." However, it is in India where this love affair has ascended to unparalleled heights, with mangoes seamlessly woven into the rich culture and food heritage. It is magical to see how a basket of mangoes has drawn Indian families closer, stirred conversations and deepened bonds. Whether it’s a family expedition to the busting streets for mango shopping or plucking mangoes with your children from a home-grown tree, the king of fruits has gracefully united generations and cultures. A sweet exchange in the market with a stranger ove...

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