Coca-Cola India Celebrates World Environment Day with #BenchPeBaat, Reviving The Spirit Of Genuine Connections
New Delhi, June 2024.In celebration of World Environment Day, Coca-Cola India today launched#BenchPeBaat, a campaign aimed at reviving the spirit of true connections and conversations among people. This is a celebration of Coca-Cola India’s commitment to creating a World Without Waste through a circular economy and fostering meaningful interactions in communities across India.Coca-Cola India through its foundation, Anandana, in partnership with United Way Mumbai has installed 380 sustainable benches in 10 cities in India. These repurposed benches, crafted from recycled plastic waste collected during the ICC World Cup 2023, aim to make a refreshing difference, one conversation at a time.Each bench is created from approx. 50Kgs of recycled plastic waste. These eco-friendly benches ha...