HERO MOTOCORP ANNOUNCES NEW PRICES OF HARLEY-DAVIDSON X440

New Delhi, August 02, 2023

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters,  today announced the new pricing of the Harley-Davidson X440.

The Harley-Davidson X440 will now start from INR 2,39,500 onwards (Ex-showroom, Delhi). This price increase of INR 10,500 will apply to all the variants.

Harley-Davidson X440 will be available at current  introductory price of INR 2,29,000,  till 3rd August 2023. Customers can book their motorcycle online, by visiting  www.harley-davidsonX440.com with a booking amount of INR 5000/-.

Mr. Niranjan Gupta, Chief Executive Officer (CEO), Hero MotoCorp, said,Since the time of its launch, Harley-Davidson X440 has created a significant excitement in the industry.  We had launched this at an introductory price of INR 2,29,000. We are now  announcing the new price that will be applicable for the next window  of online bookings. Current online booking window with introductory price  closes on 3rdAugust. It’s a fantastic opportunity to avail of the benefit and own a Harley-Davidson.”

The ramp up of production capacity is already in progress in response to the demand trends. Hero MotoCorp will start the production of the Harley-Davidson X440 in September at the company’s Garden Factory at Neemrana, in the northern Indian state of Rajasthan, and commence customer deliveries from October 2023. Deliveries to customers will be made on a prioritised basis as per booking dates.

The Harley-Davidson X440 inherits the character of the iconic Harley-Davidson brand with its commanding road presence. With its distinctive design, all-metal body, and a powerful engine, the motorcycle showcases its persona of a true performer in style. Nimble and agile in traffic, yet supremely robust and comfortable over rough terrain, Harley-Davidson X440’s ride quality opens a whole new world of inspiring riding experience.