Mumbai, November 16, 2023.
Building on the resounding success of the limited-edition packs with the blockbuster movie Jawan, Bisleri is proud to unveil its latest partnership with the much-anticipated Bollywood movie, ‘Tiger 3,’ featuring superstar Salman Khan & Katrina Kaif, Directed By Maneesh Sharma & Produced By Aditya Chopra. The exclusive Bisleri X Tiger 3 limited-edition packs will showcase the charismatic duo Salman Khan and Katrina Kaif. It will be available in a diverse range of sizes, catering to all preferences, including 250ML, 500ML, 1 Litre, 2 Litres, and 5 Litres.
Commenting on the association, Tushar Malhotra, Head of Marketing at Bisleri International Pvt. Ltd., said, “Bisleri’s limited edition partnership with Tiger 3 features Bollywood icons Salman Khan and Katrina Kaif which is part of our strategy to create excitement and in the moment conversations with our consumers to create brand love.”
Bisleri’s association with Tiger 3 is an ode to the Bollywood cinematic grandeur, celebrating the movie in its magnificent form. These limited-edition packs will be promoted nationwide, encompassing both general and modern trade outlets. Also, it will be available online through the Bisleri @Doorstep App.